Circlet 100 Wrap Up! A success!
May. 23rd, 2010 10:00 amThe “Circlet 100″ fundraiser has wrapped up, and here are the final stats. (Edit: Actually there have been enough stragglers coming to me today since I posted this, that I’ve put up a new Paypal button just to catch any last ones, here: http://www.circlet.com/?p=1186.)
In the end we fell a little short of the goal, but not by enough to stop the presses. Including what came through Paypal, plus one check, stragglers, and one pledge for a future payment, we hit 93% of the goal! Not too shabby, and enough to ensure that BEST EROTIC FANTASY will be printed. Huzzah!
I feel confident we would have hit or exceeded the goal if I had been in the office every day working various social media and publicity angles. Instead I was on the road for 8 days straight right in the midst of it, during which time there’s a notable gap in purchases. Note to self: don’t launch one of these in a window where you can’t keep it up every day.
The campaign received publicity in a Publishers Weekly piece by Judith Rosen, on Teleread.org, and a couple of other passing mentions.
Some more stats for those curious about this sort of thing:
Mirrored from Circlet Press: Welcome to Circlet 2.0.